AR room-service menus for London hotels
Guests ordering in the room can't see the dish. With AR, they can: at real size, on the desk in front of them.
Quick answer
Room service is the one place where a guest orders food without ever seeing it. An AR in-room dining menu fixes that: a QR code on the room card or TV opens each dish in 3D at real size on the guest's own desk or table, with no app. VR Express scans the dishes in your hotel kitchen, checks every model and publishes the menu page. The same models can be used for your restaurant, bar and banqueting menus.
Why room service benefits most
In a restaurant the guest sees other tables' plates. In a room they have a card with a list. Seeing the club sandwich, the burger or the breakfast tray at its real size tells them how much food is coming and what it looks like, which is what they want to know before paying room-service prices.
For international guests a dish they can see needs much less translation than a written description.
One set of models, many outlets
- In-room dining: QR on the room card, the TV channel or the hotel's guest app link.
- Hotel restaurant and bar menus, using the same scanned dishes.
- Breakfast and banqueting: show set menus to event planners before they book.
Working with a hotel kitchen
We schedule captures around service, usually mid-afternoon, and can scan on site in London. Each dish is scanned freshly plated, so models match what the guest actually receives.
How it works
- Onboarding call and capture kit: guide, matte mat, turntable and your own upload code.
- Dishes are scanned freshly plated in quiet hours, by your team with the kit or by us on site in London.
- Every model gets a quality pass by our 3D team (holes, glare, scale, file size), with a retake note within a day if a capture can't be saved.
- Your menu page goes live with sections, prices and allergens, plus a print-ready QR code per dish. A typical menu takes about two weeks.
See it and read the case study
Try it on your phone: open the demo menu and tap “See it on your table”. VR Express has built AR, VR and WebXR since 2015, including the AR Menu platform for restaurants and bars. Start with the overview of AR menus for London restaurants, see what an AR menu costs in the UK or compare AR and QR menus.
Frequently asked questions
Can guests use it from the room without downloading anything?
Yes. The QR code opens a web page. On iPhone the dish appears through AR Quick Look and on Android through Scene Viewer. Phones without AR show an interactive 3D model.
Can the same models be used across our restaurants and events?
Yes. Once a dish is scanned and checked, it can appear on the in-room menu, the restaurant menu and banqueting proposals.
Do you scan on site?
Yes, in London we can scan on site around your service. Your team can also scan with the kit we provide.