Към съдържанието
Banking
Year: 2023

Postbank AR Building

The Postbank AR Building is a key component of a comprehensive onboarding package for new employees. This augmented reality application transforms the headquarters into an interactive learning environment, guiding new hires through the building and introducing them to key departments. It's designed to accelerate integration and familiarize employees with Postbank's innovative culture from day one, serving as an internal tool rather than a visitor-facing experience.

Challenge

Postbank sought to create a buzzworthy experience for a corporate event that would showcase their commitment to innovation and technology, moving beyond standard event activations.

Outcome

The AR experience became a central talking point of the event, generating significant social media engagement and reinforcing Postbank's image as a technologically advanced financial institution.